Kim Kardashian uploaded a new clip onto her SKIMS Instagram page to tease the upcoming launch of a new bra collection.
The reality star, 41, gave an inside look at a few of the products that will be added to her billion dollar company.
The bra collection, which will become available on September 27, has numerous options to choose from and varies in material to offer plenty of choices for consumers.
At the start of the video, the mother of four was seen donning a black plunge bra from the new Naked Collection.
‘I love this bra,’ she immediately gushed. ‘This one is going to be my every day. There’s nothing more comfortable than this.’
Kim then started to turn and model the piece as she continued to explain that, ‘Usually, I had a lot of arm pit fat, and back fat, and that always bothered me.’
‘And you just don’t have it with this bra. That is so crazy. It just fits so good and molds to your body,’ the TV personality further explained to the camera.
Also from the Naked Collection, Kim showcased a scoop tank, also in black, and explained that although she was wearing a ‘sports bra,’ the material was ‘thin.’
In a second part of the clip, the star jumped into the Weightless Collection, and modeled the scoop neck bra in black.
The businesswoman and future lawyer showed off her fit physique as she gave an inside look at a few of the options before the official launch.
Kim opted to keep her makeup appear clean and natural, and wore a minimal amount of mascara and a nude-colored lipstick. Her platinum blonde hair was parted in the middle, and naturally fell down past her shoulders.
In the last snippet of the reel, Kim showed off her sheer, balconette bra, and explained to viewers that it is the, ‘thinnest, most comfortable mesh that literally feels like silk.’ To conclude the video, she blew a kiss to the camera.
Aside from the three collections Kim gave a sneak peak of, others include a Fits Everybody Collection and a cotton and mesh collection.
The prices for the pieces range from $36 up to $58, depending on the kind of bra and the material.
During a recent interview on Good Morning America, The Kardashians star opened up about her campaign for the upcoming launch, which showcased women who worked in different industries modeling the bra collections.
‘We’re launching bras, and we really haven’t had a specific launch for just bras. And I think every woman needs one and there’s so many different type of women that need them,’ she stated.
‘So, we just wanted to highlight so many different type of women that work at all different places and all have different careers,’ Kim expressed, adding, ‘It was a really fun campaign just seeing real women and what they like and making sure we have bras for women of all ages and sizes.’
When talking about SKIMS to Variety earlier this year in March, and how the company was worth around $3.2 billion, Kim expressed, ‘I definitely never imagined that it would be that successful. I do everything from picking the fabrics and the product design to the campaigns.’
‘I’m in the campaigns and I’m the fit model. It’s a full-time job. Nothing comes easy. You really, really have to work really hard at it,’ the reality star added.
As the entrepreneur prepares for her new launch, she has also been putting her focus on completing law school.
‘I have two years left,’ she revealed on Good Morning America. ‘It’s a lot. I have to do four years, two bar exams, so I’m halfway through.’
The second season of Hulu’s hit series, The Kardashians, just premiered on the streaming site earlier on Thursday.